-
-
- We transformed the front section of the existing BMW branch in Munich into a MINI showroom by reducing it to its grid and using black colors and graphics. Using the same means, we upgraded a new, additional, several-story parking garage from a standard product to a marque statement. The two buildings were crowned and connected with a projecting rooftop block as a lounge.
-
Client BMW Group Location Munich, Germany Project-Team Bernhard Franken, Cathrin Loose, Eduardo Costa Status in progress until 2009 Dimension 2850 m2
Paint It Black
Narrative Spaces
parametric
semantic
scenographic
Scenography is not confined to 
the stage or screen, nor just to presen-tation events and trade shows. It is a design approach, rooted in narrative, that can be applied as well to individual buildings and even to urban environments.