Canopy, BMW Group, Auto Salon, Geneva, Switzerland - FRANKEN\ARCHITEKTEN

Canopy

“By analyzing more of Mies van der Rohe’s individual buildings which he created in this climate, elements of both hovering and flowing architecture become visible, which attempted to give the static quality of the structure the dynamism of the temporal dimension.”
Horst Bredekamp, Architektur, die fließt, Ein Paukenschlag: Wie Einsteins Relativitätstheorie die Kunst der Avantgarde inspirierte, Die Zeit, 2006
At this trade show presentation, too, the “flowing form”, as an expression of the corporate architecture which BMW has pursued in recent years with several projects (BMW Welt/Coop Himmelb(l)au, Werk Leipzig/Zaha Hadid, Bubble/Franken Architekten), was transformed into the “flowing space” of Mies van der Rohe. The dynamic and time-based visitor experience formed a negative space in a flowing form, which was defined in a strict grid by means of rigid orthogonal panels and stood for a refined architectural ambience.
Client BMW Group
Location Auto Salon, Geneva, Switzerland
Project-Team Frank Brammer, Thomas Remdisch, Cathrin Loose, David Berens, Christian Fritz, Steffi Lombardi, Isabel Strelow, Fang Tian
Status realised 2006
Dimension 1200 m2

Narrative Spaces

parametric

semantic

scenographic

ritual

Rituals create both movement
and meaning in spaces, as with the liturgy and the theatre, linking the real to the abstract. Ritual is the means of inflecting the sublime and the ethereal into a narrative.

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Type

Own Publications

  • Inszenierung und Vertrauen, Bernhard Franken, Ralf Bohn, Heiner Wilharm, transcript Verlag, 2011